Friday, May 29, 2015

'Good Dinosaur' and 'Zootopia' Teasers Classified



Hang onto your hats, the teasers for The Good Dinosaur and Zootopia are most likely right around the corner!

Alberta Film Ratings, as many of you may know, issues ratings to film trailers, PSAs, and commercials. Their classifications are helpful for us, because they give us a good idea of when trailers for particular films will hit...

Today, they classified a teaser for The Good Dinosaur and a teaser for Zootopia... Both of them!

Now I wasn't expecting a teaser for Zootopia to debut this early. If you've been here long enough, you'll probably know that I predicted Zootopia's marketing would kick off some time during the late summer/early autumn, given that the film is a March release rather than a fall/holiday season release like Disney Animation's last four CG films, and also because I assumed Disney would focus on launching The Good Dinosaur's marketing first given that the film is opening ahead of Zootopia.

With all of that being said, I think it's a bit shocking to see Disney being willing to market this film so early on. Their previous four CG films were November releases in their respective years, and the marketing campaigns for those films kicked off in mid-June each and every time out, and also... You'd think they'd want to focus solely The Good Dinosaur for a little while when it comes to animated releases...

But hey, I'm not complaining! I'm more than glad that we're going to get a look at this film sooner than later! My best guess was that we'd see or at least hear something at this coming summer's D23 Expo. Though the list says "trailer #1" for each, they'll be teasers. I reckon both will contain footage that's not going to be in the films, footage that's made just for the teasers. That's a Pixar tradition, and I see it little-by-little becoming a Disney Animation tradition. (Some of the animation of Olaf and Sven in the Frozen ice lake teaser is in the finished film albeit in a different setting, Big Hero 6 has some shots for its teaser.)

So yes, I'm excited to see the worlds of The Good Dinosaur and Zootopia in fully-rendered form. Go get 'em, Disney Animation and Pixar!

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