Friday, September 25, 2015

Change of Pace?: New 'Good Dinosaur' Trailer Classified and Other Updates


The Good Dinosaur is Pixar's first autumn release since The Incredibles, which came out nearly eleven years ago...

From 2008 to last year, Walt Disney Animation Studios' CG films were the Mouse House's autumn animated releases. In 2010, a marketing pattern emerged. Tangled, the Burbank building's 2010 release, didn't get a trailer in the year before its release year. Instead, it debuted over sixth months prior to the release date. Tangled's teaser appeared before June 2010's Toy Story 3, the full trailer showed up in September to accompany whatever family films were out...

The same thing was done for Wreck-It Ralph in 2012, and Frozen in 2013. Teaser in June, full trailer in September. Frozen's campaign, however, went an extra mile. A second full trailer debuted in October.

Big Hero 6's campaign did things a little differently. The teaser did arrive when expected, but a full trailer showed up in July! Then that was followed by a second full trailer in September, plus a New York Comic-Con one a month later.

The Good Dinosaur's marketing campaign began in June, but like Big Hero 6's campaign, a full trailer debuted this past July. I had assumed that another full trailer would debut this week, as a new poster came out... The only things that showed up were two minute-long sneak peeks: One in Spanish, and another one in English that had different footage. The latter - which was expectedly a joy to watch - was shown during Survivor a few nights ago, and posted on the film's official twitter...


Plus we got a look at the Australian poster, which is similar to Finding Nemo's misleading posters featuring Bruce, as it seems like the T-rex trio aren't much of a threat to Arlo and Spot in the story...


Here's a new image as well, featuring father Butch and daughter Ramsey with our leads around a campfire. Where's brother Nash?


Now, the Alberta Film Ratings site says a new 2-minute trailer has been classified. It's labelled "trailer E" for some reason...

I'm surprised that they skipped the usual late September launch for this new trailer, but remember that Frozen got a second full trailer in October of the year it debuted, though to be fair that film's first full trailer debuted in September. There's still time for a new dose of dinos from Emeryville, and this coming October has a wide release family film, Goosebumps. Makes sense, I say...

As of now, this is what I think will happen, and I'll lump in other films too...

  • Zootopia's full trailer debuts before The Good Dinosaur
  • Finding Dory's teaser shows up before The Good Dinosaur
  • Kung Fu Panda 3's full trailer comes out either next month or sometime in November, could be before Goosebumps, Peanuts, or Good Dinosaur
  • The Secret Life of Pets gets a full trailer sometime in November
  • Monster Trucks, if it doesn't get delayed again, gets a teaser either next month or November

What say you?

1 comment:

  1. ok, on an unrelated note, THE DINOSAURS FOUND FIRE OMG

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