Thursday, December 10, 2015
Posterpalooza: New Posters for 'Zootopia' and 'Kubo and the Two Strings' Debut
Two posters for two upcoming animated films in one week? You bet!
Disney is now beginning to really fire up Zootopia's marketing campaign, what with the hilarious sloth trailer going over very well. Director Rich Moore did say on his twitter around a week ago that yet another full trailer was coming soon, even though the sloth one literally just came out! But hey, it's smart to get a new trailer ready to put before a Disney-distributed juggernaut that's right around the corner... The Finest Hours...
This new character-crammed poster indicates that the trailer is not too far away now. It might show up tomorrow, even!
I love it. Shows off a ton of characters, shows a bit of the city, and is very colorful. It establishes that this is set in an animals-only world. Also, check out the tiny vehicles on the road. It's been said that certain sections of the city will be constructed for smaller animals like rabbits, as you can see in the latest trailer and some of the concept art. I think that's a very cool detail. The worldbuilding alone in this movie is really cool. But why are they all taking selfies? Maybe it's a poke at how animated movie posters usually show all the characters looking at you? Or maybe it's a poke at how everyone's on their phones these days. Maybe both? I don't know, but I love it just the same. I'm more than ready for the new trailer!
LAIKA's newest film, Kubo and the Two Strings, won't be out until August of next year, but usually the studio and distributor Focus Features get the marketing ball rolling very early on.
Kubo and the Two Strings' teaser will premiere tomorrow, but look at this awesome poster! It's minimal, but it gives you an idea of how big this particular story will be. It looks as if LAIKA is pulling out all the stops with this Japanese folklore-inspired supernatural epic...
I'm curious as to how they'll pull off the water in this one. CG that really blends? Or a cool new technique? We shall see! Am I sold on the film? I already was... Because... LAIKA.
What do you think of these posters?