Wednesday, March 22, 2017

Ready for Take Off: Trailer for 'Captain Underpants' Arrives

At long last, the trailer for DreamWorks' Captain Underpants is finally here.

... and just in time for the release of their newest film, The Boss Baby...

I've said it before many times on here, I like that they are going the Peanuts Movie route with the visuals. That way, the look of it can be more faithful to the illustrations in Dav Pilkey's books. The movie itself looks gleefully silly, and some of the action bits are pretty funny. I wasn't blown away by this trailer by any means (then again I didn't really read the Captain Underpants books when I was little), but it looks like a fun romp from DreamWorks. While Boss Baby's latest trailers and spots have left me unsure, this looks pretty straightforward. They also set things up nicely, before it all becomes noise. Typical of 95% of American animated movie trailers, but ya know...

For those who don't know, this is the final DreamWorks movie that's being distributed by 20th Century Fox. The film was outsourced to Mikros Image, the intention was to get this thing done on a lower budget, so I guess that's why Fox waited till now to launch the marketing. Yes I know Boss Baby is right around the corner, but they could've started the campaign earlier. Either way, not much seems to be at stake. I'm going to assume this thing cost around $70 million to make, as opposed to the usual $120 million+ budgets DreamWorks usually blows on features.

And yet, for a lower budget feature, visually it's a lot more exciting than most of the CG films we're getting nowadays. They took full advantage of the budget, and made a very neat, cartoony-looking CG film where everything is done in a simplistic, weirdo style. I dig it.

What do you think of the trailer?

1 comment:

  1. I did grow up with the books so it'll be interesting to see how they translate to film. Hopefully they find a way to implement the Flip-O-Rama segments into the film. It's also interesting how they're utilizing elements from other books in the series (e.g. having the villain of the fourth book, Professor Poopypants, and having the Turbo Toilet from the second book).